Bus Advertisng with Firefly
Bus advertising can be bought to cover a specific geographic area, we can help you target a small town or neighbourhood right through to coverage over the Uk’s largest cities.
We use industry leading planning tools and research that will deliver the most cost effective and successful campaign for our clients. Bus advertising is an excellent way for your brand to connect with both drivers and passengers.
Over 30 million people have seen advertising on the outsides of a bus in the last weeks. With buses being on the road the between 10 and 18 hours a day, seven days a week you can target shoppers, workers, students, motorists. People trust ads they see on their local buses and this type of advertising is a proven method for reaching the general public
Tried and tested formats to engage with your audience, do you need to raise your company profile or do you need a direct response then contact us today
Bus Rears
Targeting drivers with your message- reaches people on the move. Great format for direct sales messages . Creative is usually on a 60 x 20 panel on either double deck or single deck buses. Do you want to reach drivers/ families/ commuters then contact us for more information and we can show you how effective advertising on Bus Rears can be…
Bus Streetliner
Ads on the side of single deck buses get right to the heart of the community often where there are no other opportunities to advertise your message. In a busy town or city a bus can travel through the town centre at least 20 times in a single day, building awareness and recall of your message.
Bus streetliners often cover more residential areas giving your brand the chance to achieve broad audience targeting.
BUS SUPERSIDES
Good for a direct sales message , highly visible format in towns and cities . This format helps build frequency and coverage in a cost effective way. Popular with Education and retail clients.
Bus Supersides target the out and about consumer with constant influence for ‘what to buy’ and ‘where to go’.
The position of bus supersides on a double deck bus enables your message to be seen by high levels of pedestrians and motorists alike.
Bus Supersides certainly help your business make a statement.
Bus T SIDES
Bus T sides are the premium product within the bus advertising world. Totally dominating the side of a double deck bus creating outstanding visibility as buses travel over towns and city centres. The drop part of the Tside is the same size as a standard 6 sheet panel which helps creatives deliver on something special for their brands and messages .
Bus T sides are the most attention grabbing format that you will see out and about on the Uk’s roads today
BUS INTERIORS
In today’s busy lifestyle how often is someone sat down with time to read your message?
Advertising on bus interiors helps clients to deliver on a more detailed message. Posters run along each side of the bus enabling you to get your message up close and personal to passengers. Good for clients with a smaller budget who need media at entry level spend.