SKY ADSMART TV ADVERTISING

Helping brands to get their message out to a relevant audience

For years, many businesses have thought that TV advertising has been out of their reach due to its mass appeal and associated costs. Sky AdSmart is turning that thinking on its head – making TV relevant and affordable for businesses across the UK

What we do know is that consumers of television are changing their behaviour, and that technology is playing a big role in this change. Who do you want to see your ad? What areas, what gender, what social demographic? Advertising on Sky Adsmart helps you to target a very precise and relevant audience .

AdSmart allows you to pick and choose from a range of household attributes. There are thousands of ways you can mix the attributes to make sure your ideal customers get to see your TV ad for example do you want to cover a specific region, just homeowners or car owners?

Contact us for a more detailed proposal and information on how this type of advertising works

What our clients say about us...

"We found working with Firefly to be an extremely positive experience that helped us to meet our communications targets.

The client care was excellent and the range of creative tactics on offer meant that we could speak to our varied demographics using both mass reach and niche channels.

We would absolutely recommend Firefly based on their expertise, commitment to the clients’ needs and access to multiple platforms."

Joanne Wehrle | Manager - South Yorkshire Safer Roads Partnership

"Firefly continually exceed our expectations with the levels of work and commitment they put into everyone of our campaigns and are extremely customer focused. We would 100% recommend them to any business out there."

Taco Bell

"Working with Firefly Agency, we feel they take a genuine interest in what we are asking them to help with. The team there have made it easier for us to take a step back on looking at various places to advertise and have come up with ideas that really work. Our ads look slicker and are easier to understand. They offer a very cost effective service along with excellent customer service."

McLaughlin's Kitchens